Amphora is the transformative power of expertise, poured into you. Step confidently into your true potential, turning passion into action unburdened by doubt or fear.
By Nicole Chapman Design
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mphorae are vessels, rich with wisdom, passing from one to the other— knowledge poured in and shared like water, flowing freely, and replenishing all who partake.
Just as the amphora was designed to carry and preserve, we are here to carry the wisdom of the craft, preserving it and passing it on to nourish your growth, filling you up so you can pour back into your own work and community.
A
ἀμφορεύς
/ˈam(p)fərə,am(p)ˈfôrə/
Retreats
Self Education
one-on-one coaching
workshops
Amphora is your solution to Embodying the Fullest version of yourself, obtaining wholeness in both business and floral Design.
Learn to Balance the art of Floral Design, Business Acumen and the Divine Power of Self.
Amphora, Education for Floral Designers, GUIDES and EMPOWERS florists to transform through personalized coaching and mentorships, hands-on intensives focused on business skills or floral design, and holistic, life-changing, annual retreats.
As a flourishing and luxury floral designer and business owner with over 15 years of experience, Nicole Chapman saves you the heartaches and headaches of growth, helps you to triumph over your challenges and shows you how to attract and connect with your ideal clients while creating more artistic, impactful work.
See our upcoming events
I’m here to help you not just learn floristry, but truly own it. Whether it's perfecting your portfolio, mastering your pricing, or refining your design process, I’ve been through it all. I’m excited to share what I’ve learned to help you thrive.
Learn More About How Nicole Can Help You
OWNER OF NICOLE CHAPMAN Design
Starve your fears and feed your passions.
EDUCATOR
GUIDE
ARTIST
MOTHER
NICOLE CHAPMAN, THE HEART AND SOUL BEHND AMPHORA
— Nereida, Charm Floral
With her, I can assure you that you will feel a whole new way about your craft and art as I did.”
Nicole is a true industry genius. It is through her instruction and eye that I gained such confidence in my design and installs. I think she can be of help to so many others looking to further their floral career.
— Barrett, Boy Blumes
Nicole’s creative and open environment made me feel seen and supported in my business journey. I left feeling so connected to the other florists there and less alone in my path toward a sustainable and profitable floral business.”
this was exactly what I needed at this point in my career.
“As a young, self-taught florist with little business experience,
At Amphora, we believe in the transformative power of knowledge and community — both in floristry and the business behind it. Whether you're here to refine your skills or reshape your entire career, education is the key to unlocking a more successful and fulfilling journey.
DON’T WAIT TO LEARN THE HARD, expensive LESSONS YOURSELF. INVEST IN A PLAN THAT PROVIDES SOLUTIONS BEFORE THE PROBLEMS EVEr ARISE.
EDUCATION OPPORTUNITIES
EDUCATION OPPORTUNITIES
I can’t wait to see you there.
See Our Upcoming Workshops
IT DOESN’T STOP AT FLOWERS. IN My Business and Brunch WORKSHOPS, TALK real-world strategies on pricing, client management, and more so you can turn artistry into a sustainable, successful business.
Reaffirm the joy of flowers and build your community at Amphora's 1-day intensive workshops; where florists come to commune, master their crafts, and dive into floral design.
Join me and likeminded florists for a focused day of creative learning on what calls to you. From the intricacies of centerpiece design, to the artistry of creating unforgettable tablescapes; each session hones in on essential skills, providing you practical hands-on training you can immediately apply to your business.
1-Day Intesive
Workshops
Struggling to marry your vision with reality on a specific aspect of floral Design?
FEELING THE NEED TO RECONNECT, RECHARGE, AND SPEND THE DAY WITH FLOWERS?
You’re worth it. Does it show?
Learn More About Portfolio Review
In a powerful, two-hour virtual review, we’ll maximize your impact, refine your pricing approach, and enhance your presentation so you can attract your ideal clients while staying true to your voice and value.
This isn’t just a surface-level review—I do my homework, researching your work, your market, and your ideal clients to create a tailored plan that sets you apart. Together, we’ll explore your design deck, look at a side-by-side comparison of my design decks, and build a pricing approach that ensures your worth shines through every project.
Get ready for a behind-the-scenes look at how I approaches design and pricing for maximum impact and profitability.
Pricing and Portfolio Review
TIRED OF FEELING UNSEEN AND UNDERVALUED BY YOUR IDEAL CLIENT?
You and me. We can make this happen. You can do it.
Learn More About Mentorships
Take the uncertainty out of growth and move forward with confidence. Hand in hand, I will mentor you to identify your next steps and how to take them - steps I have personally worked though and taken.
Our Three-Month Virtual Mentorship Program is a deep dive into your business. This private, 1-on-1 experience covers 10 primary topics over 12 weeks, tailored to your unique challenges and goals. Pricing, portfolio building, increasing your visibility in the market and more, this mentorship is designed to make you consistently profitable, elevate your portfolio, and attract your ideal clients.
Leave the plateau of progress and grow.
Mentorships
NEED A SOLID FOUNDATION FOR RAPID GROWTH, WITHOUT THE MISSTEPS?
Discover our annual Retreat
These three day getaways are designed to remove the everyday stresses of life and completely immerse you in a creative, supportive community where learning and inspiration flow freely. With Nicole, and a select group of guest speakers, you’ll explore every aspect of floral design from an industry, artistic and business perspective; everything from managing large-budget clients to building expansive events and infusing art into every floral detail. This isn’t just a retreat; it’s a renewal, a space to reconnect with your passion and develop a support group and community alongside like-minded designers.
Always unique, All encompassing experiences,
— Kelly Mark Floral
From your peers
My quote will be ‘I should’ve done this earlier… I wish this was offered earlier in my floral career.’ I’ve made way too many pricing mistakes. But if you’re considering education, the answer is always yes. It will increase your value and self-efficacy ten-fold. Just do it.”
“I think people should know it’s like a styled shoot and mentorship retreat on steroids.
— Ultraviolet Backdrops
From your peers
This is what love looks like. This is what creative friendships offer. Nicole, you dreamed of creating a space where we all felt free to express, play, pivot, and be.
From florist to photographer, architect to chef, strike team to backdrop painters, models to hair and makeup. WOW—this world is healed and benefited when each person shares their every gift. Our time in Joshua Tree at the NCD Retreat gave us the opportunity to see our work, ourselves, and each other in new and expansive ways. This is what art is.
We love you, Nicole.”
Held just once a year, Amphora’s exclusive retreats are developed for deep,
transformative
growth.
by Amphora
purchase proposal guide
The Art of PROPOSALS
Make an unforgettable first impression. Learn how to create proposals that build trust, educate clients, and set boundaries, helping you book clients who value your artistry and professionalism.
purchase pricing guide
The Art of PRICING
Price for profit, not pennies. Master the essentials of valuing your work, setting minimums, and positioning yourself as both an artist and a business owner.
purchase hardgoods guide
The Art of HARDGOODS
Curate your unique collection. Discover Nicole’s go-to sources for signature ceramics, natural stone, vessels, and candles that define her unforgettable style and can elevate yours.
Elevate your craft and business with Nicole’s essential guides. From pricing with confidence to sourcing signature pieces, each guide is designed to empower you with the tools and strategies to transform your floral business.
BUNDLE & SAVE
Save 10% by bundling all three of the Amphora Digital Downloads
purchase the bundle
Enroll in the Academy Today
Investing in Amphora Academy is an investment in your future, just like going to a university, but without the guesswork. Grad-School for floral designers, you’re getting practical, industry-specific training that directly applies to your career as a florist.
No more wasting time and money on trial and error. Skip the frustration, avoid late nights plagued by how you’re going to make it work and the heartbreak of failing because you don’t know how to get there.
For a fraction of the cost and time, Amphora Academy packs decades worth of skills, support, and experience into one year to elevate your business and artistry in ways a classroom never could.
Art meets business here, and your growth is My Priority.
A Real Education, A Transforming Experience
No Pre-Req’s Required
There is a place for you here.
What You’ll Gain
By enrolling in Amphora Academy, you’re receiving 15% off the Full price of all of my services.
When you join the Academy, you’re enrolling in the full educational curriculum:
What’s Included
From mastering design to building a profitable business, Amphora Academy is where you'll find your power, transform your work, and build a lasting, supportive community.
With Amphora Academy, you're not just gaining theoretical knowledge — you're immersing yourself in real, hands-on expertise that empowers you to thrive in today’s dynamic floral industry.
Consider this your floral business degree,
A YEAR WITH NICOLE TO COMPLETELY TRANSFORM YOUR ARTISTRY, BUSINESS, AND SELF.
I can help you lift The weight, the overwhelming burden, of Doing it alone.
Make the decisive transformation by Having it ALl.
Let us do it together
